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	<title>Comments on: Defensible Traffic</title>
	<link>http://jazzcatseo.com/defensible-traffic/</link>
	<description>The Sweet Sound Of Traffic</description>
	<pubDate>Thu, 24 Jul 2008 07:31:23 +0000</pubDate>
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		<title>By: BlogRush: Money for Nothing (and Your Clicks for Free) &#124; Quality Nonsense</title>
		<link>http://jazzcatseo.com/defensible-traffic/#comment-10175</link>
		<author>BlogRush: Money for Nothing (and Your Clicks for Free) &#124; Quality Nonsense</author>
		<pubDate>Mon, 17 Sep 2007 16:33:10 +0000</pubDate>
		<guid>http://jazzcatseo.com/defensible-traffic/#comment-10175</guid>
		<description>[...] Co-operative ad networks are nothing new. But find one that works for your niche, and you have a tremendous source of free, targeted and defensible traffic. [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Co-operative ad networks are nothing new. But find one that works for your niche, and you have a tremendous source of free, targeted and defensible traffic. [&#8230;]</p>
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		<title>By: An Introduction to Defensible Traffic</title>
		<link>http://jazzcatseo.com/defensible-traffic/#comment-9587</link>
		<author>An Introduction to Defensible Traffic</author>
		<pubDate>Mon, 02 Jul 2007 22:40:02 +0000</pubDate>
		<guid>http://jazzcatseo.com/defensible-traffic/#comment-9587</guid>
		<description>[...] has a nice definition of defensible traffic which contrasts PPC traffic with an established and well cultivated website: Anybody with a basic [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] has a nice definition of defensible traffic which contrasts PPC traffic with an established and well cultivated website: Anybody with a basic [&#8230;]</p>
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		<title>By: Friday Favorites 1/05/07 - Stuntdubl - SEO Consultant</title>
		<link>http://jazzcatseo.com/defensible-traffic/#comment-61</link>
		<author>Friday Favorites 1/05/07 - Stuntdubl - SEO Consultant</author>
		<pubDate>Fri, 05 Jan 2007 18:14:55 +0000</pubDate>
		<guid>http://jazzcatseo.com/defensible-traffic/#comment-61</guid>
		<description>[...] Andy talks about the 10 points of &#34;defensible traffic&#34; after a great post from Nate on the subject [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Andy talks about the 10 points of &quot;defensible traffic&quot; after a great post from Nate on the subject [&#8230;]</p>
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		<title>By: Tropical SEO &#187; Top 7 New(ish) SEO Blogs You Need to Be Reading</title>
		<link>http://jazzcatseo.com/defensible-traffic/#comment-58</link>
		<author>Tropical SEO &#187; Top 7 New(ish) SEO Blogs You Need to Be Reading</author>
		<pubDate>Tue, 02 Jan 2007 22:41:40 +0000</pubDate>
		<guid>http://jazzcatseo.com/defensible-traffic/#comment-58</guid>
		<description>[...] JazzcatSEO. Awesome post: Defensible Traffic [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] JazzcatSEO. Awesome post: Defensible Traffic [&#8230;]</p>
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		<title>By: Defensible Traffic - Scoreboard Media Group</title>
		<link>http://jazzcatseo.com/defensible-traffic/#comment-57</link>
		<author>Defensible Traffic - Scoreboard Media Group</author>
		<pubDate>Tue, 02 Jan 2007 08:05:52 +0000</pubDate>
		<guid>http://jazzcatseo.com/defensible-traffic/#comment-57</guid>
		<description>[...] So, what is defensible traffic?  Well, JazzcatSEO does a pretty good job of describing it: Anybody with a basic knowledge of PPC and a bank account can buy traffic for their website. And if their account is big enough, they can steal your PPC traffic by paying more per click. Therefore, the only way you can defend that traffic is to pay more per click and cut into your ROI. Furthermore, if you’re using PPC for arbitrage, shifts in the PPC algorithms (meant to combat arbitrage) can completely destroy your ROI, thus eliminating your traffic’s usefulness completely. [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] So, what is defensible traffic?  Well, JazzcatSEO does a pretty good job of describing it: Anybody with a basic knowledge of PPC and a bank account can buy traffic for their website. And if their account is big enough, they can steal your PPC traffic by paying more per click. Therefore, the only way you can defend that traffic is to pay more per click and cut into your ROI. Furthermore, if you’re using PPC for arbitrage, shifts in the PPC algorithms (meant to combat arbitrage) can completely destroy your ROI, thus eliminating your traffic’s usefulness completely. [&#8230;]</p>
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